Master's Degree in PUBLIC, ECONOMIC AND INSTITUTIONAL COMMUNICATION

Degree course in italian
COMUNICAZIONE PUBBLICA, ECONOMICA E ISTITUZIONALE
Degree course
PUBLIC, ECONOMIC AND INSTITUTIONAL COMMUNICATION
Title
Master's Degree
MIUR Class
Classe delle lauree magistrali in Scienze della comunicazione pubblica, d'impresa e pubblicità - LM-59 (DM270)
Length
2 years
Credits
120
Department
HUMANITIES
Website
https://www.unisalento.it/didattica/cosa-studiare/corsi-di-laurea-magistrale/-/dettaglio/corso/LM64/comunicazione-pubblica-economica-e-istituzionale
Language
ITALIAN
Location
Lecce
Academic year
2022/2023
Type of access/Available places
Free access course
Career opportunities
2.5.1.1.1 - Specialisti della gestione nella Pubblica Amministrazione
2.5.1.6.0 - Specialisti delle pubbliche relazioni, dell'immagine e professioni assimilate
2.5.4.1.3 - Redattori di testi per la pubblicità
2.5.4.1.4 - Redattori di testi tecnici

Course description

Applicants to 1st year must have completed a BA course in Communication Sciences or other approved qualification obtained abroad. Foreign applicants shall undergo an admission interview to assess the adequacy of their preparation and previous studies, as well as their knowledge of English (at least the B1 level of the Common European Framework of Reference). The evaluation criteria and the formation of the assessment panel will be determined by the Course Regulations.

Edificio Ex Sperimentale Tabacchi (Via Calasso n. 3, 73100 Lecce) - LECCE

  • Management specialists in the Public Administration
  • Specialists in public relations, image specialists, and similar professions
  • Editors of advertising texts
  • Editors of technical texts
  • Experts in multimedia communication
  • Experts in advertising campaigns and communication plans
  • Experts in the creation and management of the corporate and brand image
  • Event organization and planning experts
  • Person responsible for external communication
  • Person responsible for internal communication and the Intranet
  • Image consultants and Communication consultants
  • Training consultants and Skill enhance consultants
  • Experts in organization and management of Press Offices and Public Relations Offices

Academic coordinator: Prof. Stefano Cristante

Staff coordinator: Anna Maria Giannuzzi

The Master’s Degree Programme in Public, Economic and Institutional Communication represents the natural completion of the higher education project starting from the BA Degree Course in Communication Sciences. The course modules provide students with advanced and interdisciplinary specialization in the economic-juridical, sociological and linguistic areas, helping them to acquire skills for the fields of business, internal and external communication, public and political organizations, and public and business communication. Modules include courses on English Language, Computer Science and internship activities in companies specialized in public and enterprise communication.

The final exam consists in writing a thesis of at least 150.000 characters under the guidance of a supervisor, who will help candidates to choose the topic of their dissertations. If candidates decide to write a research thesis or an experimental one, they can also produce a digital product.

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Course modules