Edificio Ex Sperimentale Tabacchi (Via Calasso n. 3, 73100 Lecce) - LECCE

The Master’s Degree Programme in Public, Economic and Institutional Communication represents the natural completion of the higher education project starting from the BA Degree Course in Communication Sciences. The course modules provide students with advanced and interdisciplinary specialization in the economic-juridical, sociological and linguistic areas, helping them to acquire skills for the fields of business, internal and external communication, public and political organizations, and public and business communication. Modules include courses on English Language, Computer Science and internship activities in companies specialized in public and enterprise communication.

Applicants to 1st year must have completed a BA course in Communication Sciences or other approved qualification obtained abroad. Foreign applicants shall undergo an admission interview to assess the adequacy of their preparation and previous studies, as well as their knowledge of English (at least the B1 level of the Common European Framework of Reference). The evaluation criteria and the formation of the assessment panel will be determined by the Course Regulations.

• Management specialists in the Public Administration
• Specialists in public relations, image specialists, and similar professions
• Editors of advertising texts
• Editors of technical texts
• Experts in multimedia communication
• Experts in advertising campaigns and communication plans
• Experts in the creation and management of the corporate and brand image
• Event organization and planning experts
• Person responsible for external communication
• Person responsible for internal communication and the Intranet
• Image consultants and Communication consultants
• Training consultants and Skill enhance consultants
• Experts in organization and management of Press Offices and Public Relations Offices

The final exam consists in writing a thesis of at least 150.000 characters under the guidance of a supervisor, who will help candidates to choose the topic of their dissertations. If candidates decide to write a research thesis or an experimental one, they can also produce a digital product.

1st Year - 2021/2022

DEMOCRACY AND PUBLIC OPINION: HISTORY AND THEORY (SPS/01)

6 credits - Optional

PRIVATE LAW AND COMMUNICATIVE PROCESSES

12 credits - Compulsory

COMPUTER SCIENCE (INF/01)

6 credits - Compulsory

ICT FOR LAW AND DIGITAL MEDIA (IUS/20)

6 credits - Optional

ENGLISH LANGUAGE AND TRANSLATION(L-LIN/12)

6 credits - Compulsory

LINGUISTICS (L-LIN/01)

12 credits - Compulsory

LOGIC, RHETORIC AND LEGAL LANGUAGE (IUS/20)

6 credits - Optional

SOCIOLOGY OF LAW AND SOCIAL CHANGE (SPS/12)

6 credits - Compulsory

SOCIOLOGY OF THE JOURNALISTIC WRITING AND ONLINE COMMUNICATION (SPS/08)

12 credits - Compulsory

THEORY OF SIGNS AND LANGUAGE (M-FIL/05)

6 credits - Compulsory

 

2nd Year - 2022/2023

ELECTIVES (NN)

8 credits - Compulsory

ADMINISTRATIVE LAW (IUS/10)

6 credits - Compulsory

ECONOMY OF MEDIA AND ICT

12 credits - Compulsory

BUSINESS JOURNALISM (SECS-P/04)

6 credits - Compulsory

FINAL TEST (PROFIN_S)

18 credits - Compulsory

INTERNSHIP (NN)

4 credits - Compulsory

Academic coordinator: Prof. Stefano Cristante

Staff coordinator: Anna Maria Giannuzzi

Course webpage (in Italian)